Universal Studios Jobs – Sr. Representative, Trade Marketing

Website Universal Studios

Job Description:

The Sr. Representative of Communication Planning on the Trade Marketing team is responsible for managing marketing communications initiatives in support of Meetings & Events and Youth sales channels and external clients for both Universal Orlando and Universal Studios Hollywood. The responsibilities for this position include, but are not limited to: alignment with assigned sales channels and leaders on annual plans, marketing opportunities, and general marketing needs. It is a priority to have on-going communication with internal and external Sales partners. This position requires a strong working knowledge of Sales account marketing, B2B marketing, communication strategy, and project intake management. This is a collaborative role which works closely with several teams across the Marketing & Sales division.

Job Responsibilities:

  • Possess strong judgment and organizational skills to balance multiple projects with staggered delivery dates, as well as prioritize account needs for efficient tactic delivery and manage internal stakeholder expectations.
  • Work closely with internal Sales and Resort partners to understand their business goals, priorities, and key annual initiatives.  Manage the development of account marketing plans for channels within Meetings and Events and Youth segments.  Collaborates regularly with internal partners across the Brand and Trade Marketing teams for alignment and efficiency.  Responsible for presenting plans, campaign efforts and results to leadership and internal partners.
  • Performs other duties as assigned.
  • Develop marketing communication plans to support assigned Annual Event campaigns and trade shows. Have on-going communication with campaign Journey leads, Channel leads, Trade Account Marketing and Content & Creative Strategy Teams, on topics related to marketing communications and marketing opportunities applicable to assigned campaigns. Assist Sr. Manager in maintaining Quarterly and Annual Bi-Coastal Planning documentation.
  • Understands and actively participates in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.
  • Manage day-to-day communication with internal sales and resort account managers, leaders and external clients. Schedule and manage on-going meetings to ensure alignment with the Sales teams.  Focus on driving solid business results while planning, prioritizing, and developing efficient marketing tools to support the Sales teams and clients for both destinations. Ensure that marketing tactics being used and/or developed by external clients aligns with Universal’s Brand strategy, standards, and approval parameters.

Qualification & Experience:

  • EXPERIENCE: 3+ years of relevant experience in marketing communications.  Previous marketing and sales experience within the travel/tourism industry is a plus.
  • EDUCATION: Bachelor’s degree in Marketing, Communications, and/or business administration.  Master’s degree preferred.

Job Details:

Company: Universal Studios

Vacancy Type:  Full Time

Job Location: Orlando, FL, US

Application Deadline: N/A

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